Movie Updates: “Ho Mann Jahaan” to be launched in January 2016

Ho Mann Jahaan is being released under the banner of ARY Films and The Vision Factory Films. The cast of #HoMannJahaan includes Mahira Khan, Sheheryar Munawar, Adeel Husain, Sonya Jehan, Bushra Ansari, Nimra Bucha, Arshad Mahmud, Jamal Shah, Munawar Siddiqui and along with many cameo appearances.

Official Poster

Official Poster

It is directed by the well-known advertising filmmaker and music video director, Asim Raza, well known for his long-term collaboration with top brands like Coca Cola, Lux, Mobilink, Pantene and Garnier, amongst many others. Keeping in mind, Asim Raza’s previous work, I am hoping he does justice and give us a sheer brilliance in terms of direction but only time will tell if that stands true. I can only imagine #PakistaniCinema going on an upright direction if this one too become a hit like Jawaani Phir Nahi Aani, which by the way is still going housefull/sold-out at different screens throughout the country, despite being labeled as a mixture of number of bollywood movies. Well.. It was entertaining and the audience (including myself) loved it. No questions asked!

ARY has been linked with the hits of the year (Jawani Phir Nahi Aani & Wrong Number), one after another so let’s see how #HoMannJahaan turns out for them. Here’s the official trailer of the most talked about movie:

Talking about Pakistani Movies and no discussion about Brand Endorsements? Not possible! Recently Coca-cola aired its new TVC featuring the Trio (Mahira, Adeel & Shahryar) of #HoMannJahaan. As much as i’d like the product placement to be subtle like Hollywood movies, I am glad that there’s no over empowering of brand in the movie (which I am assuming from the trailer). As the movie is focused on the shared interest of music of these three friends, integrating Coke Studio was quite apt. Let’s see how far the product placement of Coke goes once the movie is out. Meanwhile, enjoy the Coke TVC featuring #HoMannJahaan here:

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Happy Reading/Watching! 🙂

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