Kyunki Sooper hai Cricket! – Campain Review

Sooper Hai Cricket gives a chance to win a trip to Australia

 ’tis the season of Sooper Cricket.. the season of winning some Sooper competitions! Yes, my friends. I bring your attention to this amazing online campaign by Sooper biscuits.

The competition gives all you Cricket enthusiasts a chance to win a trip to Australia. The promotion started off on February 12, 2015 and will end on March 07, 2015. The second leg of this campaign will start from March 08, 2015 to March 28, 2015 for hundreds of give aways to contestants.

Nothing can unite us as a nation better than Cricket. As we all are already suffering from Cricket Fever because of #WorldCup2015/#CWC15, and we are also talking about it on different platforms like Facebook, Twitter etc. Then why not win something as well, right? 🙂

I know we have lost some pretty big matches all right. But guys, let’s not lose the hope in our team. It’s all part of the game. Sometimes we lose, Sometimes we win. Now If we won’t support our team, then who else will?! Always remember, #WeBleedGreen.

Photo Credits: Sooper Facebook Page

Photo Credits: Sooper Facebook Page

After all, freebies are always welcomed. So here’s the easiest part. The competition doesn’t require participants to beg for likes or something. Let’s be real for a second okay? Since it’s for Cricket fans, the competition requires participants to send these different codes written on Sooper packs to 8398 for an interactive session of question/answers related to the game. The most active participants would qualify for a lucky draw!

The big prize is the cash equivalent of airfares to Australia for 10 winners. Furthermore, runner-up prizes will also be given out to 500 lucky winners which will include smartphones, branded cricket gear and kit.

Credits: Sooper Facebook Page

Credits: Sooper Facebook Page

Let’s hear out what EBM’s Head of Marketing, Zulfiqar Ali, has to say about this campain:

“Pakistanis are ignited by the passion and love for cricket, and the world cup excitement always brings families and friends together. Since the inception of the brand, Sooper has always aimed to engage with its audience by becoming part of their everyday life moments and this is why it has become the nation’s favorite biscuit. We received a tremendous response to a similar activity during the last world cup and we are hoping the same for this one.”

I personally like this campaign which is running on all marketing channels. From spotting a Sooper OOH at Shahrah-e-Faisal to watching their Sooper TVC on Television, i like their holistic approach. It’s all about some Sooper prizes these days!

So guys, if you want to win some big prizes because Sooper is being all generous, then don’t miss a chance and take part in this competition. You can also check their Facebook page for further details. 🙂

Happy Reading folks!
For PR/Media queries, write me at

2 responses to “Kyunki Sooper hai Cricket! – Campain Review

  1. I miss the taste of this biscuit!

    Hey, I think I have something for you, how can I DM you? I am the cricumo dude.


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